Established in 1913 with America's first commercial bleach manufacturing plant Clorox has grown to a company with sales in excess of US$4 billion and has a presence in over 110 countries.
CLOROX® is an icon brand in its own right in the USA and Canada, but also known as the high quality marketer and manufacturer of other strong consumer and commercial brands across categories from Wraps & Bags, Household Cleaning and Laundry, to Water Filters, Salad Dressings and BBQ Charcoal. It's flagship product, Clorox, has become synonymous with bleach, and its other brands are also widely known; 93 of its brands are the No 1. or No 2. In market share in their respective markets. Clorox maintains its domination of the bleach category with 65 U.S market share under its highly recognized Clorox Brand. Its Greenworks products had taken the No. 1 market share with 42% of the US natural cleaning agent market.